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Digital Analyst [2 Year FTC]

 
Vacancy Number:  25999
Category:  IT - Digital Delivery
Job Type:  Full-time
 

 

 

Position description  

 

We are seeking a highly analytical and results-driven Digital Insights Analyst to join our dynamic team. The ideal candidate will possess a strong background in digital analytics (websites & mobile applications).  In this role, you will be responsible for collecting data, analysing, interpretating and reporting for Electric Ireland web and Mobile applications. Your expertise will directly contribute to our strategic decision-making and overall digital strategy.

 

 

Key Responsibilities:
 

  • Implement and maintain tracking using GA4, Firebase Analytics, and Google Tag Manager to ensure robust and compliant digital data collection.  
  • Analyse website and mobile app traffic, user journeys, and conversion funnels to identify optimisation opportunities.  
  • Build and maintain dashboards and reports using Power BI, Looker Studio, or similar tools to visualise performance metrics.  
  • Conduct ad-hoc analysis and campaign performance reviews, providing actionable insights to digital product, UX, and marketing teams.  
  • Apply statistical techniques (e.g. A/B testing, regression analysis) to support product development and digital strategy.  
  • Work with large, multi-dimensional datasets, including structured and unstructured data, to surface deeper behavioural and content-based insights (e.g. webchat, search terms).  
  • Collaborate with stakeholders across digital, product, and customer experience teams to embed data-driven decision-making into day-to-day operations.

 

 

Experience and Qualifications:  

Essential:

  • Minimum of 2+ years’ experience in digital analytics or insights related role with tools such as Google Analytics (GA4), Firebase Analytics.
  • Strong experience implementing and managing tagging through Google Tag Manager or similar platforms.  
  • Proven ability to work with large, complex, multi-dimensional datasets, including experience in text or unstructured data analysis.  
  • Solid proficiency in SQL for data querying and transformation.  
  • Experience creating effective visualisations and dashboards using tools like Power BI or Looker Studio.  
  • Strong analytical mindset with the ability to translate data into actionable business insights.  
  • A third-level qualification in Data Analytics, Digital Marketing, Computer Science, or related field (or equivalent work experience).  


Desirable:

  • Google Analytics Individual Qualification (GAIQ) or GA4 Certification.  
  • Familiarity with server-side tagging, consent mode, and privacy-first analytics frameworks.  
  • Experience with A/B testing tools and predictive modelling techniques.  
  • Knowledge of data lake or warehouse platforms such as Azure, BigQuery, or Snowflake.   

 

 

Location

 

This position will be based in Swift Square, Northwood, Dublin 9.

 

ESB is committed to smart working – combining digital tools with a culture of trust and empowerment to enable flexible ways of working. The successful candidate may work flexibly within their jurisdiction with attendance at the workplace for in-person collaboration on at least one anchor day per week. All smart working arrangements are subject to manager approval and ongoing review, based on the operational requirements of the role, the team, and the individual. 

 

 

Reporting to

 

Digital Analytics Lead

 

 

Why Work with Us? 

 

  • Opportunity to lead Ireland’s transition to net zero carbon future 
  • Progressive, hybrid working model 
  • Career development through mentoring and training  
  • Corporate Social Responsibility Opportunities 
  • Sports and Social Clubs 
  • Networking opportunities 
  • Credit Union 
  • Generous Pension 
  • Access to staff well-being programmes 
  • Generous parental leave entitlements 
  • Strong values-based and inclusive culture  
  • Strong commitment to diversity, equity and inclusion  
  • Great team environment working to our Core Values: Courageous, Caring, Driven and Trusted 

 

 

Salary

 

€48,000 - €56,500 depending on experience .

 

 

Closing Date 

 

13th May 2025.

 

 

 

 

Note: Applicants who anticipate requiring assistance or reasonable accommodations for any part of the application or interview process may contact, in confidence, recruitment@esb.ie 

 

If you have any queries in relation to this job, please contact recruitment@esb.ie  

 

Your application will be held in reserve for 6 months should you be suitable for the role. 

 

 

 

Diversity, Equity and Inclusion Statement

ESB is committed to being an equal opportunities employer. We welcome applications from all sections of society and ensure that no one is discriminated against on the grounds of race, religion or belief, ethnicity or nationality, disability, age, citizenship, marital status, domestic or civil partnership status, sexual orientation or gender identity, or any other basis as protected by law. 

Applicants who anticipate requiring assistance or reasonable accommodations for any part of the application or interview process may contact, in confidence, recruitment@esb.ie.  

About ESB

Join us in our mission to achieve a net-zero electricity system by 2040. ESB is Ireland’s leading energy utility, with activities spanning electricity generation, transmission and distribution, energy supply, energy services and international consultancy. Operating in Ireland, Northern Ireland and Great Britain, we invest over €1 billion each year to deliver a new energy future based on reliable, affordable zero-carbon electricity.
 

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